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What Makes For A Successful Client Acquisition?

Thursday, May 30, 2024

This week, I was actually asked what makes a good client acquisition system?

To tell you frankly…

What really makes a really good client acquisition system is how thoughtful and how methodical you can be about everything.

The prospect sees leading up to that first transaction that they have with you, the ad that they see, the image in the ad, the headline and its copy, and how the people on your team communicate with your avatar or target audience.

In a nutshell, you have to sit down and take a step back and just accept the fact that your brand messaging should be compelling enough.

But yes my friend, it doesn’t end there — just having a compelling message isn't enough.

Of course there are processes, principles, system designs, that you need to choreograph to achieve a good acquisition system. What are those?

And, how will you reduce the risk in doing a business?

How are you going to have a converting and profitable client acquisition system?

It just requires time and to study and actually care about your avatar and care about the people that you want to reach.

So business owners, are you in the era of having a thought process on building a good acquisition system?

Watch this interesting episode, and I’ll see you on the inside!

Episode highlights:

00:00 Welcome to The Boardroom Podcast
0:08 The acquisition process, from stranger to paying customer.
0:38 Thoughtful and methodical acquisition strategies.
3:00 What are the 3 levels of trust?
3:30 How to create a converting and profitable acquisition system.

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Remember, Stay Calm, Change Lives, and Have Life On Your Terms!


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